From vegetables, fruits, proteins, and dairy… One ingredient is key to ensuring we have all parts of your well-balanced plate assembled at the dinner table: Water.

This valuable natural resource is needed to make our crops grow to be bountiful before they head directly to your plate, or are used for feeding livestock that eventually arrive in your fridge as a meat protein or dairy. Farmers understand the importance of water conservation, and are working daily to ensure it lasts for generations – keeping food on our grocery shelves.

Farmers conserve water in many ways to produce a fruitful crop: from varieties of plants that are drought-tolerant, to soil health, to advanced technologies to ensure its used timely and efficiently.